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      <image:caption>Based on 837 posts on the UP Facebook page from April 2012 - May 2014.</image:caption>
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      <image:title>Nonprofit Insiders - Yes, Facebook Reach is Down. So Why Is My Engagement Rising?</image:title>
      <image:caption>This data does not show the raw number of consumptions, talking about, and engaged users. Instead, it takes the total number and divides it by the total number of people who actually saw the posts - thus, as a percentage of the total fans reached.</image:caption>
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      <image:caption>A typical work day for me and Jeff. Also, this is probably the best photo I've ever taken.</image:caption>
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    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1383545770313-XET2NWERQAD7P75CO4PD/Simmons1.jpg</image:loc>
      <image:title>Nonprofit Insiders - Best Social Media Idea of the Month: #Simmtober</image:title>
      <image:caption>Enough to bring a tear to the eye of any annual giving officer.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/31/great-social-media-idea-aca-awesome-meme-hijacking</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/30/great-social-media-idea-halloween-website-takeover</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1383195423707-IYWZDESH5P8F19TPVNZM/Vassar2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Haunted Homepage</image:title>
      <image:caption>Hogwarts, Hogwarts, Hoggy Hoggy Hogwarts!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1383195530325-3QO0B7P5QU9676GY3G3Y/Vassar.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Haunted Homepage</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/30/music-at-midweek-velvet-underground</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-31</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/30/great-social-media-idea-interactive-map</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1383119050297-M2PU6EX3JAGAK9G4PO24/OhioState.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Interactive Map!</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/27/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-28</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/23/great-social-media-idea-mini-lectures</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/23/music-at-midweek-lou-reed</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-24</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/22/great-social-media-idea-instagram-takeover</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1382496956278-ZL28HQMCLEHW2F5ZS4JL/UniMelb.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Instagram Takeover</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/21/great-social-media-idea-printables</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1382422978563-WSI5LADKA9H3PTCVE7GO/OleMiss.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Printables!</image:title>
      <image:caption>I left my heart... in Oxford, MS!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/20/great-social-media-idea-puppet-madness</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/17/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-18</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/16/great-social-media-idea-instagram-campus-tour</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381991386783-QVACQ6VMK3WB2GWRUFST/Kenyon.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Instagram Campus Tour</image:title>
      <image:caption>I've died and gone to listicle heaven.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/16/music-at-midweek-broadcast</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-17</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/15/great-facebook-idea-optimized-link-images</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381899706312-WPUV2ZAQQPTVLLW4GCY5/UP3.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Optimized Link Images</image:title>
      <image:caption>Do you have a "test" Facebook page? If not, you really should. </image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381899812397-EZUCMGSQY4RHR7LDWV1G/UP2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Optimized Link Images</image:title>
      <image:caption>Go Pilots!!! (And that's river boat pilots, not jet pilots, thankyouverymuch.)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/14/great-social-media-idea-celebrating-rankings</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381809867426-OK1Y2Y615THU2CMLIIU7/TCU.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Celebrating Rankings</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/13/great-social-media-idea-celebrating-victories</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381729906953-ALWZQDBJH0ML7IDMNFER/Alabama1.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Celebrating Victories</image:title>
      <image:caption>Roll Tide! Too bad your coach is such a... nevermind.  ;)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/10/music-at-midweek-nu-shooz</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-10</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/8/can-snapchat-work-for-colleges</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381294172800-QPQRJ3EYOUNH314DO8B9/Tennessee..jpg</image:loc>
      <image:title>Nonprofit Insiders - Can Snapchat Work for Colleges?</image:title>
      <image:caption>Take me to another place, take me to another land...</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/8/great-social-media-idea-school-name-collage</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381245060770-ANJ5E1WP29XGC6Q5MYNC/Marquette.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: School Name Collage</image:title>
      <image:caption>Hooray spelling! </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/6/great-social-media-idea-simmtober</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1381114562308-VQ00TWLLDN5JZOODZZ8W/Simmons.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: #Simmtober</image:title>
      <image:caption>Shocktobter? Rocktober? Simmtober! </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/3/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-04</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/2/best-social-media-idea-of-the-month-cornell-crowdfunding</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/2/music-at-midweek-new-order</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-10-03</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/10/1/great-social-media-idea-monthly-instagram-gallery</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1380693035054-PM6OB914EJQ240BIBO9U/UCLA.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Monthly Instagram Gallery</image:title>
      <image:caption>Los Angeles? Whatever. GO BLAZERS!!!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/29/great-social-media-idea-slow-motion-video-booth</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1380560693455-3AKQUNN5Q1DIOTFODCD7/CoolSchool.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Slow Motion Video Booth</image:title>
      <image:caption>I didn't make this up, I promise! </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/26/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-27</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/25/great-social-media-idea-making-promises-for-fundraising</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/25/music-at-midweek-pnau</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-26</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/24/great-social-media-idea-one-day-fundraising-challenge</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1380080751255-FC8DCC872LGKHE1E3FAU/Siena3.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: One Day Fundraising Challenge</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1380080798988-81WYDR16DT3SRAY33CSA/Siena4.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: One Day Fundraising Challenge</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/23/great-social-media-idea-crowdfunding-in-higher-ed</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/22/great-social-media-idea-donation-challenge-between-rivals</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1379915054907-QMNT0ZJZFLG06DHIQX9F/CCDU.gif</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Donation Challenge between Rivals</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/21/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-21</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/18/great-social-media-idea-school-pride-photos-galore</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1379562254121-WUZ0UVJRQEVEBIPOGAWV/Chico+State.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: School Pride Photos Galore!</image:title>
      <image:caption>Not fired up to be taking a photo with the Wildcat. Not fired up at all. </image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1379562684996-PGLTBY5HN6G9A8KFMSS2/Chico+State3.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: School Pride Photos Galore!</image:title>
      <image:caption>Adorbs.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/18/music-at-midweek-go</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-18</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/17/great-social-media-idea-archival-rivals</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1379484719188-WG91ZSEHVPJUZ3L56XXD/WSU2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Archival Rivals</image:title>
      <image:caption>Vandal. It's what's for dinner.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/16/great-social-media-idea-photographers-faves</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1379392311031-NB11SSGVWD039ILO1KOJ/Colgate2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Photographer's Faves</image:title>
      <image:caption>Photos + Captions = Listicle. Oh my!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/15/great-social-media-idea-campus-legends</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1379312262849-E5P0MYFT2PWAW9QRZR7T/Occidental.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Campus Legends</image:title>
      <image:caption>I mean, come on... this is amazing social media work!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/9/great-social-media-idea-user-generated-content-commercial</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/11/music-at-midweek-wait</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-12</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/11/great-social-media-idea-whats-the-last-photo-on-your-phone</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/9/best-social-idea-of-the-month-perls-of-knowledge</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/5/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-08</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/4/great-social-media-idea-rip-butler-blue-ii</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1378356576337-BNBJ3CCHTEIYOUIX4KET/Butler.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: RIP Butler Blue II</image:title>
      <image:caption>So sad, but so sweet. RIP Blue II!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/9/4/music-at-midweek-au-revoir-simone</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-09-05</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/29/great-social-media-idea-parental-advice</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/29/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-08-30</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/28/50-great-social-media-ideas-in-higher-ed-part-2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1377754761541-KE91O55WM9NN6SGDRQ9V/Susquehanna.jpg</image:loc>
      <image:title>Nonprofit Insiders - 50 Great Social Media Ideas for Higher Ed (Part 2)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1377754910206-C3AY09EJZ08MQWRTCWN1/Drake2.jpg</image:loc>
      <image:title>Nonprofit Insiders - 50 Great Social Media Ideas for Higher Ed (Part 2)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1377755037188-KRVI0YKSSMEWKWNGVLVM/Purple+Friday+2.jpg</image:loc>
      <image:title>Nonprofit Insiders - 50 Great Social Media Ideas for Higher Ed (Part 2)</image:title>
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      <image:title>Nonprofit Insiders - Great Social Media Idea: O-H-I-O</image:title>
      <image:caption>If you ever meet me in person, ask me about my Eiffel Tower story, which ends with me running from French cops and hiding in the bushes of the Japanese Embassy. Good times.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/4/great-facebook-and-twitter-idea-freshman-advice</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1375677685861-ZVML3VJ3B7WA430HM4JF/WSU.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Idea: Freshman Advice</image:title>
      <image:caption>One must-have for dorm life? For me, it was plenty of Capri Sun and Goldfish crackers. I'm not really normal though.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1375678070316-G6I6BDN5DK6W2BJZGSYJ/App.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Idea: Freshman Advice</image:title>
      <image:caption>Reliable raincoat? Pssssh. Portlanders don't wear raincoats. Or use umbrellas. We get wet and we like it!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1375678310836-A759GYTJ1GL5TB19IBCR/859284_10151238439361408_430211880_o.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Idea: Freshman Advice</image:title>
      <image:caption>Word cloud mania!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/2/the-week-in-links-or-is-it-the-weak-link</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-08-05</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/1/great-facebook-idea-maps-maps-maps-maps-maps-maps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1375367818577-VSQ5V5COY7A42UEPTP1Q/colgate.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Maps, Maps, Maps, Maps Maps Maps</image:title>
      <image:caption>Maps freaking rule. End of discussion.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/8/1/music-at-midweek-the-sundays</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-08-01</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/29/page-manager-qa-tim-cigelske-marquette-university</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-21</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/24/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-26</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/24/great-facebook-and-youtube-idea-using-alumnistudents-abroad</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374723080678-XZNYCDH8A4NM2QWQEAKD/Oregon.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and YouTube Idea: Using Alumni/Students Abroad</image:title>
      <image:caption>Big time college football + Military = ENGAGEMENT GALORE.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/24/music-at-midweek-the-sounds</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-25</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/23/great-facebook-idea-nostalgia-music-style</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374638064533-1VE3DAY4GNJDOC40QA92/Susquehanna.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Nostalgia Through Music</image:title>
      <image:caption>Next, they should ask who that special someone was they made that mix-tape for when they were awkward and 19. </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/22/great-youtube-idea-a-yall-come-back-now-ya-hear-video</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374553956202-WWXEG99S2X53HQSSV95N/Lee.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great YouTube Idea: A "Ya'll Come Back Now, Ya Hear!" Video</image:title>
      <image:caption>I couldn't embed a Facebook video - click on the photo and the video will pop up!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/21/great-facebook-idea-viral-humor</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374471026217-16ELMMATWAVZ7RT8FZWJ/SaintJosephs.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Going Viral with Humor</image:title>
      <image:caption>Billy Goat. Black Cat. Bartman. Saint Joseph's College Water Tower? Yep! </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/18/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-19</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/17/great-content-idea-incoming-class-highlights</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374129399346-QSZGV9DWFPQ7Z5ZRST1H/USC.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Content Idea: Incoming Class Highlights</image:title>
      <image:caption>Officially nominated for the "Best Use of 'Smorgasborg' in a Headline" Oscar. Think you can top it?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/17/music-at-midweek-siouxsie-and-the-banshees</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-18</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/16/great-facebook-and-instagram-idea-building-anticipation</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374036959642-TXCW8CT3MDYX7E5R4W7J/LSU.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Instagram Idea: Building Anticipation</image:title>
      <image:caption>Yes, soon. But first, coffee. (I don't even drink coffee. Tea. Earl Gray. Hot. for me... and Captain Picard.)</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1374037555864-37F1GGSQZ63S639NEUMQ/LSU2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Instagram Idea: Building Anticipation</image:title>
      <image:caption>I could totally jump that high if I wanted to, but I just chose not to.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/14/great-twitter-idea-weekly-community-admins</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373942264533-4M32E0DISYC7A4PKI6A6/George+Mason.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Twitter Idea: Giving the Keys to the Community</image:title>
      <image:caption>Tweets from this week's voice of @GeorgeMasonU, Elizabeth Bodine.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/14/great-instagram-idea-sharing-user-pics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373786835960-DNJBAIYZBCTYLEZ305KJ/PrincetonRT.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Instagram Idea: Sharing User Pics</image:title>
      <image:caption>It was nice of Maverick to take this pic, but really... he should be telling Goose to talk to him, amiright?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373787099528-EC6J6TN311QGRNMO1573/InstaRT.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Instagram Idea: Sharing User Pics</image:title>
      <image:caption>Statigram's version of an InstaRT.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/6/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-12</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/10/great-social-media-idea-making-research-a-resource</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373524056035-2M5DTNT7W5LOR97Q9R09/Cal.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Making Research a Resource</image:title>
      <image:caption>Lack of sleep makes people cranky? "The more you know (do do do do!)"</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/10/music-at-midweek</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-11</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/9/great-social-media-idea-recycling-content</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373433310652-MDOK5SU7U9BJ67QVZV89/Texas.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Three R's of Content - Recycle, Repost, Reuse</image:title>
      <image:caption>Everything's big in Texas. Especially drums, apparently.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/8/great-facebook-idea-nothing-to-post-theres-always-dorm-pride</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373352773028-GYNC22I90NZL6DDNQDZL/Elon..jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Nothing to Post? There's Always Dorm Pride!</image:title>
      <image:caption>So perfectly simple, so much engagement. I love it!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/7/great-facebook-idea-fan-photos</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373261061240-MT64C3XA0F2OS4WUHMBD/373772_10150351528296408_388140970_n.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Showcasing Your People</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373261514748-BGMASK5MWZORT2ENGBW0/430254_10150538637396408_28322870_n.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Showcasing Your People</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373261760770-62SEFMI34UVC3CJW14QB/64733_10150562870081408_1402166849_n.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Showcasing Your People</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373262440620-WXRI9KR8ANOLU5M2NM6W/321854_10150404301581516_924298510_o.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Showcasing Your People</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373262383292-8ZVIQUMEQTOEIWBL95B4/308517_10150351534281408_2015989894_n.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Showcasing Your People</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1373264161869-MSH7O7N57GFWBH3DN2WV/377203_10150351604431408_86967286_n.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Showcasing Your People</image:title>
      <image:caption>You better believe I took a picture too. Pretty intimidating, huh?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/2/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-05</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/4/great-facebook-idea-4th-of-july-edition</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1372974326773-7N74GRNZNKYYYGU5Z5VY/4th.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: 4th of July Edition</image:title>
      <image:caption> 'Murica!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1372974401947-CQLYET98D7ZDS93JMUVZ/Siena4.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: 4th of July Edition</image:title>
      <image:caption>Cute animals (even stuffed ones) always win the internet. Always. </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/2/great-facebook-and-twitter-idea-filling-the-gap</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1372827205396-SBNYOEHZE0WW7MLEPWIR/WVU.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Idea: Bridging the Gap</image:title>
      <image:caption>I'm not sure those "hills" in West Virginia qualify as mountains. Just sayin'.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/3/music-at-midweek</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-07-03</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/7/1/great-instagram-idea-post-a-facebook-gallery</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1372742233318-CJS34MD8YKRIAJUOMBEV/Yales.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Instagram Idea: Post a Facebook Gallery!</image:title>
      <image:caption>All together now: "Insta Insta Gram, Insta Insta Insta Gram!!!"</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/6/30/great-social-media-idea-aint-no-party-like-a-listicle-party</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1372656954454-16R44JMAYMTS0T5EFDEF/Marquette2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: Ain't No Party Like a Listicle Party</image:title>
      <image:caption>Listicles are OK, but personally, I'd rather have a popsicle. </image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/6/27/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-06-28</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/6/26/great-facebook-idea-hometown-love</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1372313000308-HP1E58MNO8BLZ94VWE0M/Heidelberg.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Hometown Love</image:title>
      <image:caption>Tiffin, Ohio: God's Country</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/6/26/music-at-midweek-candypants</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-06-27</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/6/23/im-back-great-youtube-idea-graduation-time-lapse-video</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/6/10/back-from-europe-but-off-to-grand-canyon</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-06-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1370921319961-FM4CARRW1KQR8QXRY49B/Me.jpg</image:loc>
      <image:title>Nonprofit Insiders - Back from Europe, but off to Grand Canyon!</image:title>
      <image:caption>Salzburg selfie!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/5/9/great-social-media-idea-its-all-about-the-story</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1368159878397-M82DHNUPSUJBX6WXNLYZ/Dalai.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Social Media Idea: SASS - Share A Story, Stupid (Also: I'm Still Alive!)</image:title>
      <image:caption>Direct Dalai Lama quote: "I love this school. And I love this color." AMAZING.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/30/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-05-03</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/5/1/great-facebook-idea-page-lists-galore</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1367471573812-1LZAVCB8TMIQ7FXA3L8K/Marquette.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Page Lists Galore!</image:title>
      <image:caption>Ah, the scalene triangle!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/5/1/music-at-midweek</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-05-02</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/30/best-idea-of-the-month-april-2013</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1367380864917-92SMS9EJG1N266NWL1B0/image-asset.jpeg</image:loc>
      <image:title>Nonprofit Insiders - Best Idea of the Month: Michigan's School Pride Pets</image:title>
      <image:caption>Cute animals FTW. It is the internet after all.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/30/page-manager-qa-max-kubert-of-new-york-university</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1367335176029-2HUINQR924YV2GA5DIKE/nyu4.jpeg</image:loc>
      <image:title>Nonprofit Insiders - Page Manager Q&amp;A: Max Kubert and Evan Nisenson of New York University</image:title>
      <image:caption>Bobcat? Batman? Bobbatman!!!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1367335110739-D70J024QO1BVRV5QEQH2/NYU.jpeg</image:loc>
      <image:title>Nonprofit Insiders - Page Manager Q&amp;A: Max Kubert and Evan Nisenson of New York University</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1367335193664-GFMWUTKRJIV3ZP313PBP/nyu5.jpeg</image:loc>
      <image:title>Nonprofit Insiders - Page Manager Q&amp;A: Max Kubert and Evan Nisenson of New York University</image:title>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/28/great-twitter-and-instagram-idea-graduation-hashtag</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1367209975698-ZE3L9RKSYGD51N8U47JF/LMU2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Twitter and Instagram Idea: Graduation Hashtag</image:title>
      <image:caption>I don't even want to think about my college grad year. Depressing. I'm old.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/21/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366950608794-G7IIMNYCBHS1XNKB524C/epicurious-boston-tweet.png</image:loc>
      <image:title>Nonprofit Insiders - The Week in Links</image:title>
      <image:caption>Horrifying. And, sadly, all too common.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/24/great-facebook-idea-return-of-the-text</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366865398025-6SAVWUTU9XCRRRN78T1M/Text.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Return of the Text</image:title>
      <image:caption>Old school Facebooking at its finest.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/24/music-at-midweek</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-25</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/22/great-facebook-and-instagram-idea-earth-day-with-a-twist</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366692424473-QRHRJQYQT2GLBMBOY8OW/Arizona.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Instagram Idea: Earth Day, With a Twist</image:title>
      <image:caption>Why so serious, Earth Day?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/20/how-to-build-school-spirit-on-a-college-campus</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366482885838-4S5UUZ6AEPPRO0R58FJE/Scarf.jpg</image:loc>
      <image:title>Nonprofit Insiders - Using Social Media to Build School Spirit on a College Campus</image:title>
      <image:caption>Good Prize = Good Results.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366483007629-FTL7ZCV98SEOCB43RMMB/Promo.jpg</image:loc>
      <image:title>Nonprofit Insiders - Using Social Media to Build School Spirit on a College Campus</image:title>
      <image:caption>I suck as a designer, but even this lame graphic got people pumped up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366483158606-DMTDC7NPLPGGK3DB23H7/Purple+Friday.jpg</image:loc>
      <image:title>Nonprofit Insiders - Using Social Media to Build School Spirit on a College Campus</image:title>
      <image:caption>Inviting alumni and parents to take part was a huge part of what made this successful. School pride isn't restricted to campus.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366483248579-P9Z9EU34JG4LCX9LLI21/Purple+Friday+2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Using Social Media to Build School Spirit on a College Campus</image:title>
      <image:caption>Our students really got into it. Purple hat. Purple shirt. Purple shorts. PURPLE WIN!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366483307963-DJIL7909NV5PKQO1LWH5/Purple+Friday+Flag.jpg</image:loc>
      <image:title>Nonprofit Insiders - Using Social Media to Build School Spirit on a College Campus</image:title>
      <image:caption>Once we saw this group of guys wearing purple and waving a giant flag, we knew we had a hit on our hands.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/18/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-19</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/9/great-facebook-and-twitter-ideas-engaging-admitted-students</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366295679284-VT2799KFT3T7X7EMZOIA/Morehouse.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Ideas: Engaging Admitted Students</image:title>
      <image:caption>Using an FB Event for a chat. Brilliant. Morehouse Social Media = Wizards.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366296085219-H8ZMAIFD8PXH5CQJ6A2T/Williams.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Ideas: Engaging Admitted Students</image:title>
      <image:caption>What up Tweet Up?</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/17/music-at-midweek-mazzy-star</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-17</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/16/why-working-at-a-college-affirms-my-faith-in-humanity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1366134604633-EG23W3SVLKD6TGE2KW6G/IMG_2890.jpg</image:loc>
      <image:title>Nonprofit Insiders - Why Working at a College Affirms My Faith in Humanity</image:title>
      <image:caption>#PrayForBoston</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/14/great-facebook-and-pinterest-idea-quote-graphics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365990758332-2VJD2Z7LPXGNED99BTUT/Capelle.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Pinterest Idea: Quote Graphics</image:title>
      <image:caption>The name Zig Zigler will never not be funny. It just won't.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/13/launch-an-instagram-page-in-13-easy-steps</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365906647231-KQEC8D15P6XU6CTA8LNT/Insta3.jpg</image:loc>
      <image:title>Nonprofit Insiders - Launch an Instagram Page in 13 Easy Steps</image:title>
      <image:caption>Instagram: Making rainy days artistic since 2010!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365906757978-29JQMZFLJDZ8B2G4IVP2/Insta2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Launch an Instagram Page in 13 Easy Steps</image:title>
      <image:caption>Such great engagement opportunities with prospective students.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365906819137-JPTM4T22NKKRNX29UKRK/Insta.jpg</image:loc>
      <image:title>Nonprofit Insiders - Launch an Instagram Page in 13 Easy Steps</image:title>
      <image:caption>Bragging is so easy on Instagram!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/12/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-12</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/12/page-manager-qa-thomas-listerman-of-university-of-san-francisco</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-21</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/7/great-instagram-idea-monthly-photo-challenge</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365371496660-4FB1568K3VT1XKY8MU2S/LSU.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Instagram Idea: Monthly Photo Challenge</image:title>
      <image:caption>Dibs on "Groovin' on the Grounds!"</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365372454148-DN391112YHGPDCND5L3E/LSU2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Instagram Idea: Monthly Photo Challenge</image:title>
      <image:caption>What am I listening to? Prince, like usual.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/9/music-at-midweek-i-knew-them-when</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-11</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/7/great-pinterest-and-facebook-idea-school-pride-pets</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365384431993-B9Z5ZKP4IQGBM74ARQ0W/Michigan.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Pinterest and Facebook Idea: School Pride Pets</image:title>
      <image:caption>Cats in hats, dogs in skirts: So cute it hurts!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/6/great-facebook-and-twitter-idea-borrowing-buzzfeed</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365290163896-PAMBPI0ZCQ3VUZ5SZDCD/Drake2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Idea: Borrowing Buzzfeed</image:title>
      <image:caption>If you can't Buzz 'em, Feed 'em. Or something like that.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365290365381-SOJRAISPG3AVUVZEX6CN/Drake.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook and Twitter Idea: Borrowing Buzzfeed</image:title>
      <image:caption>Best profile pic ever? Best profile pic ever!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/6/great-facebook-idea-orientation-road-signs</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365275086580-VQQJZOHN6BKHP1VZOGEV/Hermison.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Orientation Road Signs</image:title>
      <image:caption>Wouldn't you love to see this if you were driving to campus for move-in day?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365275277644-0ZXZ0DH1YQJK7WF21E34/Kennewick.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Orientation Road Signs</image:title>
      <image:caption>Alumni made and put up all of these signs. How great is that?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365275341256-LYOFJCXI88H9HTHLWT0D/Gonzaga2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Orientation Road Signs</image:title>
      <image:caption>Take that Zags! This picture got more likes on Facebook than just about anything I've posted in the past three years.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1365275229350-LLXA3ND2UEB4CU7VM5HU/DC.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Orientation Road Signs</image:title>
      <image:caption>Even Honest Abe loves this idea.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/2/great-facebook-idea-promoting-multiple-events-at-once</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364948402515-48WAOSHD6279WNJLI0FS/Nebraska2.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Promoting multiple events at once</image:title>
      <image:caption>Forever to be remembered as the day Todd Milke changed the hearts and minds of America.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/1/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-06</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/4/social-media-manager-qa-rob-engelsman-ithaca-college</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-21</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/2/great-youtube-idea-disposable-cameras</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/1/music-at-midweek</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-06</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/1/great-facebook-idea-march-madness-for-dorms</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364875509547-TMCBG3XRMU3XMDFZUMV2/Taylor..jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: March Madness for Dorms</image:title>
      <image:caption>Gerig Hall? Not so popular these days.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/4/1/great-facebook-idea-april-fools-done-right</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364864754592-B6D0SQFXDJ1UEEKLE9HJ/Oregon.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: April Fool's Done Right</image:title>
      <image:caption>Worst. Mascot. Ever.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/3/31/x6iux2958po6ydopc5jhoh84uj28sk</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364785375298-3I082RWEIC1WC5VUMMAB/Spring.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Fashion Photos</image:title>
      <image:caption>Pretty in Pink.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364785298726-RM3KAKT3FJYM6LBX3828/Fall.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Fashion Photos</image:title>
      <image:caption>Flower Power!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364785088117-KLWR690Q74KWJ013TZ98/Booth.jpg</image:loc>
      <image:title>Nonprofit Insiders - Great Facebook Idea: Fashion Photos</image:title>
      <image:caption>Tres bon!</image:caption>
    </image:image>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/3/31/the-week-in-links</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2013-04-01</lastmod>
  </url>
  <url>
    <loc>http://nonprofitinsiders.com/blog/2013/3/31/best-facebook-idea-of-the-day-3282013</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2016-07-22</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/514a8210e4b04d7440ea13f2/1364781544270-KB730QUSYJDMQVTXXKMW/MIT.jpg</image:loc>
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